Level Up 2027 | Legendary by Choice
Stop hoping 2027 will be different. Build the plan that makes it different.
Every year, business owners set bigger goals. More income. More freedom. A stronger team. A better life. But bigger goals don't change anything until you change the way you operate. Join Coach Wayne Salmans for a powerful, hands-on business planning experience designed to help you get crystal clear on what you want, what needs to change, and exactly how you're going to make 2027 your best year yet. Walk in with ambition. Walk out with a plan.
For entrepreneurs, business owners, real estate professionals, and leaders who are serious about making 2027 their best year yet.
Bring your whole team. Seriously. Registration is FREE.
Hear it from Wayne
What Level Up is really about, straight from Coach Wayne Salmans.
What you walk away with
You won't leave with another notebook full of ideas. You'll leave knowing what to do next.
Sound familiar?
You're working hard. But are you building the business and life you really want?
Busy without progress
Your calendar is full every week. But when the year ends, the business looks a lot like it did when it started.
Goals without execution
You set big goals every January. Without a real plan behind them, they quietly fade while the daily grind takes over.
A business that takes more than it gives
It eats your evenings, your weekends, and your energy, and gives back less time and freedom than you hoped for.
Stop letting a busy calendar dictate your future.
Reserve My FREE SeatYou'll leave with all three, written down, not just a takeaway packet. Level Up has packed rooms in Chicago, Tulsa, Wasilla (Alaska), Dallas, and Bloomington. Now it's Dallas' turn again.
Meet your coach
Wayne Salmans
Wayne Salmans has spent more than 15 years helping over 7,000 business owners and leaders build stronger businesses and better lives. A former top-producing real estate professional and brokerage owner, former lead coach at KW MAPS Coaching, and author of The Art of Getting Back Up, Wayne brings real-world experience and powerful coaching to every room he leads. He was also selected for the Goldman Sachs 10,000 Small Businesses program, a national community of established business owners chosen for their leadership and growth potential.
His mission is simple: Help people get where they want to go faster and with fewer bruises.
From Wayne's Google reviews
What business owners and leaders say about working with Wayne
"I started coaching with Hero Nation in May 2020. After digging deep on my finances with Wayne, I discovered I was wasting a TON OF MONEY on leads I didn't have the time to convert or they were low quality leads in the first place. I saved about $20,000/year on wasted ads and expenses I was able to cut out immediately. I've also been able to find better clarity in my Brokerage growth plan while focusing more on agent & team development with the tools I've learned from Hero Nation. This coaching MORE than pays for itself!"
Jeff RisingBroker/Owner, The Rising Team"We recently had Wayne speak at our annual conference and were thoroughly impressed with his keynote address. Even days later, members of the audience were still bringing up topics from his speech."
Chris WallCOO & President, Franchise Brokers Association"Absolutely phenomenal experience working with Wayne at Hero Nation! His guidance and energy has been instrumental in navigating the recent months of the complex real estate world. His personalized / tailored approach has been particularly appreciated as it's a style unique to others in the coaching industry! Highly recommend to anyone serious about succeeding in this competitive industry!"
Kristen BeahmCo-Founder, KB Collective Real EstateYou're one step away
Takes less than a minute. Let's get you in the room.
Registration is FREE. Optional CE credit is $40, paid at check-in or via Venmo.
Presented with
Thank you to our sponsors
You don't build a heroic life by grinding harder. You build it with the right plan, the right room, and people who won't let you quit.
— Wayne
Quick answers before you commit
When and where is it?
Monday, November 9, 2026. Check-in and breakfast start at 9:00 AM, and class starts at 9:30 AM. Sphere Rocket, 11511 Luna Rd, Suite 650, Dallas, TX 75234.
What does this cost?
Registration is FREE. If you want CE credit (Business Planning for Real Estate Agents, 4 hours), that's an optional $40, payable at check-in or ahead of time via Venmo.
Tap the code to open it full-size.
Who should come?
Entrepreneurs, business owners, real estate professionals, and leaders who are serious about making 2027 their best year yet. If you're ready to stop letting a busy calendar dictate your future, this is for you. Bring your whole team. Seriously. Registration is FREE.
What happens after I register?
You'll get a text and email locking in your seat, plus a few reminders so you don't miss it.
Questions before the day? Stacy Lynn Schriever is coordinating the event: (817) 707-5454 or [email protected].
Walk in with ambition. Walk out with a plan.
Reserve My FREE Seat